Cheryl to Launch Make-Up Range With Proceeds Going to Cheryl's Trust

June 2024 · 2 minute read

Since welcoming her first child with boyfriend Liam Payne back in March, Cheryl has kept largely out of the spotlight. Since Bear’s arrival the new mam has kept a very low profile and has only been on social media a handful of times.

But the 34-year-old made her long-awaited return to the limelight yesterday by posting a photo on Instagram showing her modelling for L’Oréal. The brunette beauty was looking every inch the yummy mummy in the snap which she captioned: “Back at it”.

https://www.instagram.com/p/BXQZxY6Bewr/

At the time fans were delighted to see Cheryl back at work but were left wondering what the mystery shoot was for, but it has now been revealed that it is for a promotional campaign for the launch of Cheryl’s very own make-up range.
The special collection will feature a number of cosmetic products including a lipstick that the former X Factor judge helped to make in a lab, with a portion of the proceeds going to Cheryl’s charity foundation The Cheryl’s Trust.

The Trust will launch it’s first youth centre in the Newcastle city centre later this summer and Cheryl’s L’Oréal Paris make-up collection will be released in October.

Fans will also be able to catch Cheryl’s first interview since becoming a mother,  later this month on ITV’s This Morning, she will be talking exclusively about the new make-up range on the Beauty Desk.

Are you excited about the launch of Cheryl’s L’Oréal make-up collection? Let us know your thoughts over on Twitter @CelebMix.

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